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Channel: Positioning – Consultative Sales Academy
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Why is your website so important as a prospecting tool?

When you are selling a service, such as technology, advertising, PR or anything that is invisible and you require a consultative sales approach, your website is not necessarily a sales tool. It’s a...

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Pro-Choice! 3 Steps to A Better Sales Process!

In politics a very hot topic, but here it’s about giving your prospects a choice! A choice to say “Yes” or “No” quickly and safely. Sales is a process, especially in a consultative sales environment...

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Think Globally, Act Locally…

….AND then Think Again – Not all Austrians yodel! I have worked in Europe for half of a lifetime and then another half here in the U.S. While there are some similarities in the way we do business, the...

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